The visual identity for a disability sports group aims to “shatter stereotypes”

The visual identity for a disability sports group aims to “shatter stereotypes”

Superunion has created the new identity for Move United, which is a merge of Disabled Sports USA and Adaptive Sports USA.

Superunion has created the branding for Move United, a movement which promotes sports among people with disabilities in America.

The visual identity includes a new logo, typeface and identity system, which rolls out over physical and digital platforms.

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